Adding Shade Sails to Your Business Model: Why Now is the Time to Invest in Something New

Many companies are faced with the need to pivot and add to their traditional offerings and branch out into new areas. Whether you are an existing awning company, an architect, a landscaper, or in an entirely different field, Wholesale Shade has a solution to help you pivot your business model to increase sales and help your business thrive. Learn why shade sails are a great avenue for growth no matter where you are. Discover the 4 essential skills you need to add to your knowledge base in order to successfully sell and install shade sails. This webinar will be packed with resources to guide you on your journey as well as a step-by-step case study and Q&A session at the end.

Speakers: Robin DuBroy and Gregg Burrows, Wholesale Shade

Adding Shade Sails to Your Business Model: Why now is the time to invest in something new

Many companies are faced with the need to pivot and add to their traditional offerings and branch out into new areas. Whether you are an existing awning company, an architect, a landscaper, or in an entirely different field, Wholesale Shade has a solution to help you pivot your business model to increase sales and help your business thrive. Learn why shade sails are a great avenue for growth no matter where you are. Discover the 4 essential skills you need to add to your knowledge base in order to successfully sell and install shade sails. This webinar will be packed with resources to guide you on your journey as well as a step-by-step case study and Q&A session at the end.

Speakers: Robin DuBroy and Gregg Burrows

Wholesale Shade

Brand Protection by the Use of Invisible Markings

Product piracy has long been a staggering problem for the textile industry. DITF & IPA have developed an elegant solution: a fully transparent ink which is invisible to the human eye. The security ink, called Transparency™, is based on IR-active particles which are fixed on the substrate by textile binders. The patented high-tech Transparency security ink can be applied to textile – without altering its look or feel – to ensure authenticity.

Speaker: Dr. Reinhold Schneider, Teamleader Color and Functional Printing, DITF (Germany)

Cleaning Awnings and Other Outdoor Fabrics

Why would cleaning awnings be something positive to add to our service offerings? What do we need to know before getting involved? Will this give us an edge on the competition? What costs are involved?

Scott will share why he believes that cleaning awnings can be like having a crystal ball! People are attracted to and want clean and beautiful awnings. When awning cleaning is switched to awning maintenance the work becomes easier, more profitable, and the fabric looks good all the time.

 

Speaker: Scott Massey

President, Awning Cleaning Industries and APCO Products

Costing Awning Products

Often the best pricing strategy is more about perceived customer value and less about what actual costs to manufacture are. In this webinar, Roy discusses awning pricing strategies and how to assign an appropriate value to custom work. He defines value, the importance of where we work, the value of saying no and how to begin with the end in mind.

 

Speaker: Roy Chism

The Chism Company, Inc.

Digital Graphics on Awning & Structures

Fabric Structures/Awnings and The Architectural Community

Join this member exclusive webinar to gain an understanding of the complexities of the architectural and design (A&D) community. Arlene Simon, MBA, BS will assist the Professional Awning Manufactures Association (PAMA) in understanding the architectural process, the players who influence product selection and determine how to get your product in front of architects and their firms.

 

Speaker: Arlene Simon, MBA, BS

Independent Manufacturer’s Representative

 

FSA-AIA Course Preview: Introduction to Architectural Fabric Structures

The webinar will preview the new AIA-CEU courses developed for the fabric structures division and offer strategies for how to best present the course materials to architects.

 

Speakers: Mar Ricketts and Dave Bowick

How to Choose the Right Marine Fabric

Delivering high quality and lasting results starts with selecting fabric. Join Bill McDaniel, Marine Market Manager, Sunbrella, and Mike Erickson, Fabricator, Canvas Designers, as they detail what to consider when choosing the right marine fabric. This webinar will provide an overview of fabric options and recommendations for a variety of situations and customer expectations.  Learn how to offer solutions for each unique project based on price point, project type, climate, and performance under marine conditions. Whether customers prioritize function, design, aesthetic, durability, frequency of use, or a combination of all the above, your guidance on fabric is key to ensuring optimal results.

 

Speaker – Bill McDaniel, Sunbrella

Leading in Crisis – Companies Helping Companies – Shade Industry

It’s no secret that the business landscape changed dramatically a little over a month ago. Most business are flailing, trying to figure out how to stay afloat in these uncertain times. This interactive webinar will reveal the tactics your peers are using to sustain their businesses. No one person has all the answers, but by leveraging our association membership and sharing our own best practices we can help our colleagues and ourselves. Tactical leadership expert, Dave Rosenberg, will facilitate this webinar while providing his insight based on over 25 years leading a multitude of companies through good times and bad as well as some tools you can use to plan for survival.

Speaker: Dave Rosenberg, CPBA, CPDFA Practical Tactical Leadership Expert