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New boat sales declined 8.8 percent in 2025

National Marine Manufacturers Association (NMMA) released its latest Monthly Recreational Boating Industry Data Summary, which covers the full year in 2025. The data shows new boat retail unit sales declined 8.8 percent year over year, totaling 215,237 units, compared with 236,070 units in 2024. Freshwater fishing boats showed the greatest stability for new sales, with a [...]

By |2026-03-19T13:25:17-05:00March 19, 2026|

New powerboat sales down 8.4 percent YOY in September

The National Marine Manufacturers Association (NMMA) released its latest Monthly Recreational Boating Industry Data Summary, covering data through September 2025. The association says that the numbers show economic pressures persisted as elevated borrowing costs and mixed household outlooks continued to influence marine market activity. Year-to-date (January–September 2025), new retail powerboat unit sales decreased 8.4 percent from [...]

By |2025-12-17T10:03:37-06:00December 17, 2025|

New powerboat sales declined 10.2 percent in May

The National Marine Manufacturers Association (NMMA) pointed to mixed macroeconomic indicators in May as a potential cause for sales declines. Photo: NMMA The National Marine Manufacturers Association (NMMA) released its Monthly Recreational Boating Industry Data Summary covering the 12-month rolling basis period between June 2024 and May 2025. The report indicated that new powerboat retail unit [...]

By |2025-08-14T09:20:28-05:00August 14, 2025|

YOY new boat sales fell 8.2 percent in January

While there was a decline for the 12-month YOY period ending in January, sales were up 1 percent compared to January 2024. Photo: NMMA The National Marine Manufacturers Association (NMMA) released its Monthly Recreational Boating Industry Data Summary report, an analysis of recreational boating powerboat unit sales and key economic indicators through January 2025. Released monthly, [...]

By |2025-04-15T09:17:46-05:00April 16, 2025|

New boat retail sales declined 9 percent in 2024

Several economic factors influence consumer behavior, which past trends indicate have a direct impact on boat sales. Photo: NMMA The National Marine Manufacturers Association (NMMA) released its Monthly Recreational Boating Industry Data Summary report, an analysis of recreational boating powerboat unit sales and key economic indicators through December 2024. Released monthly, the report is based on data [...]

By |2025-03-10T09:16:00-05:00March 10, 2025|

2023 pre-owned boat sales trends report available

The latest sales trends report for the pre-owned boat market, part of the National Marine Manufacturers Association (NMMA) 2023 U.S. Recreational Boating Statistical Abstract, is now available. Pre-owned boat sales dropped to 940,496 units in 2023, following a pandemic-driven surge, and represented 78.2% of boat sales. Outboard boats accounted for 64% of all pre-owned boat [...]

By |2024-10-14T10:05:47-05:00October 15, 2024|

New boat sales dip below pre-pandemic levels

The National Marine Manufacturers Association (NMMA) reports new powerboat sales year-to-date were at 187,000 units through July, down 18% from the same period in 2021. While overall new powerboat sales decreased 11% compared to January through July in  pre-pandemic 2019, several categories continue to outpace pre-pandemic YTD sales levels, including new pontoons, wake sport boats [...]

By |2022-10-17T10:13:26-05:00October 19, 2022|

Boat wholesale deliveries picking up to meet consumer demand

The National Marine Manufacturers Association (NMMA) Monthly Shipment Report (MSR) has been updated through January, which shows wholesale shipments of new boats increased 6.1 percent in January 2022, compared to January 2021, and total wholesale boat, engine, and trailer deliveries were up 1.6 percent year over year. “Marine manufacturing continued its uptick in January as [...]

By |2022-03-28T14:43:51-05:00March 30, 2022|

Data shows boat sales strong in 2021, continued momentum expected in 2022

Data reported by the National Marine Manufacturers Association (NMMA) show that new powerboat retail unit sales are expected to surpass 300,000 units for the second consecutive year, closing 2021 an estimated 4 to 6 percent below record highs in 2020 and 7 percent above the five-year sales average. Amid heightened demand for new boats, boat [...]

By |2022-01-18T09:58:52-06:00January 20, 2022|

New powerboat sales stay strong through May

The National Marine Manufacturers Association (NMMA) reports new boat sales remained healthy through May, according to the latest New Powerboat Registration Report. Data shows retail unit sales of new powerboats were up 24 percent on a rolling 12-month (R12M) year-over-year (YOY) basis through May, reflecting the continued interest and demand for boating over the past [...]

By |2021-08-02T10:46:02-05:00August 3, 2021|
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